Sales of Doctor Who Magazine have soared in recent months according to figures released yesterday by the Audit Bureau of Circulations.
DWM had a total average net circulation of 31,692 per issue between January and June 2013 – a rise of 10.3% on the previous six months and 17% year-on-year increase.
Tom Spilsbury, editor of Doctor Who Magazine, said:
I’m absolutely delighted – and a little bit stunned – to see Doctor Who Magazine’s ABC figure increase by so much for the first part of 2013. Whenever these figures are published, we always brace ourselves – sometimes we might have gone up a bit, sometimes we might have gone down a bit. In fact, even holding steady is always a major achievement in the current magazine climate. For us to have increased by more than 10 per cent since the last report is staggering, and also highlights our strong sales in North America, due to the increasing popularity of Doctor Who there.
Of course, the second half of 2013 will see the 50th anniversary of Doctor Who itself, so here at Panini we’re very hopeful that we can keep these strong sales – and improve on them – in time for the next ABC report in six months’ time. We’ve got some great plans for the 50th anniversary, which will include strong coverage of the forthcoming Anniversary and Christmas Specials, as well as the Adventure in Space and Time drama for BBC Two. We’re also planning further ahead, as we look forward into next year and the arrival of the Twelfth Doctor.
I’d like to thank all of DWM’s readers for staying with us over the years, and to give a huge welcome to anyone who’s picked up the magazine for the first time recently. Doctor Who Magazine has been around for almost 34 years now, and we’re going to be here for a long time yet. For DWM, the best is definitely still to come!
Doctor Who Adventures, which last time reported a slight rise, had a total average net circulation of 24,497 – a drop of 23.3% on the July – December 2012 period and a 23.2% fall year-on-year.
Jaynie Bye, of Immediate Media Co, which publishes DWA, said:
After changing frequency, Doctor Who Adventures magazine is now the top-selling boys’ fortnightly title in a tough and challenging market. With a new Doctor just announced, the 50th anniversary of the programme, and renewed interest in the Time Lord, we are very optimistic about the future of this well-established magazine.
For a detailed breakdown of the figures click on the relevant link:
Thanks to the Doctor Who News Page